Many people still think of WordPress as a new technology that is untested or somehow flawed, like Windows 8, or they consider it as simply a good platform for blogging. The truth is WordPress has been providing business owners as well as blogger an excellent content management system (CMS) for nearly 12 years.
WordPress is an absolutely free Content Management System (CMS) for any website. The only necessary payments will be the URL (website name)/domain, which would be necessary with any web development software. A WordPress website can be put online for less than $5 per month. WordPress has become the place to go to set up a new website and millions are taking that first step toward success of their internet business goals. Billy Bob from Biloxi can use the same platform and can access the same tools and plugins as BBC Business News. WordPress has the capability to grow with your business.
Ease of Use
WordPress is unbelievably easy to use, even for beginners and people that do not know a programming language. Most sites require at least a minimum knowledge of codes and how those work, but with WordPress the codes are working in the background.
With access to nearly 35,000 plug-ins, most of which are free, even a novice can set up plugins that help manage everything on a website, from registering guests to credit card and PayPal payments for products and services. We live in a truly global age, with global dreams and aspirations, WordPress helps us realize those endeavors in real-time.
WordPress is SEO Friendly
WordPress is also Search Engine Optimization (SEO) friendly. With those clear and concise codes working in the background, search engines can easily inspect the page and index keywords and Meta descriptions and tags, which users can easily apply to content and images.
WordPress is Browser-Based
Since WordPress is an internet-based system, it can be managed from any computer, by anyone that has internet connectivity and administrator privileges anywhere, on any browser around the world.
Social Media Compatibility
With plugins such as Floating Social Bar, Shareaholic, or Sharethis it is easier than ever to share and get articles shared on social media platforms like Facebook, LinkedIn, Twitter and many more. WordPress makes it easy to link websites and social media platforms and track social bookmarking efforts.
As your business grows you will need more pages to display products and services. WordPress is a scalable CMS that allows additional pages without conceding efficiency or speed. Even when adding optimized photo galleries, videos, or product images and descriptions.
Built-in Blog Platform
Since WordPress was originally built as a platform for bloggers, it has all the “bells and whistles” a blogger desires. With Editorial Calendar, a WP plugin, scheduling everything for your blog has never been easier, from scheduling tasks to automatic posting of future blog spots; it’s as easy as marking a calendar. A blogger can even make corrections in the blog from the calendar.
Plug-Ins Make WordPress Even Easier
Just about anything that needs to be done with a website, WordPress has a plugin that will do it. Actually, for every point or paragraph in this article there is at least one plugin. Just use care in adding plugins to any site, as a lot of plugins provide the same service and adding too many will slow down your processes.
Friendly for Mobile Devices
One does not need to be a rocket scientist to figure out that more people are spending more time on mobile devices, just look around. In the not too distant past, people were afraid to use their mobile device to order things online, those days are gone. In fact, one quarter of all searches are conducted from a mobile device. WordPress makes it easier to adapt a website to make it mobile user friendly, so they won’t have to pinch or stretch their screen to view your products.
WordPress is Dependable
Lots of the top corporations depend on WordPress to bring their message to the world, from media mammoths like Forbes, The New York Times, Reuters, and CNN to tech titans such as IBM, Samsung, and Sony, to the present President and some of the hopefuls.
Adaptable & Customizable to the User’s Needs
WordPress can be customized to the user’s needs, with more than 35,000 free themes and lots more inexpensive options the user can adapt their website to meet their objectives and business mission.
Should you get stuck, there is plenty of free help available online. There are literally hundreds of WordPress training tutorials on YouTube to help anyone from the beginner to the more advanced users with step-by-step instructions. If you prefer one-on-one training, that is available too!